HGTV, also known as Home & Garden Television, is a very successful cable-television channel and website operating in the United States and Canada that broadcasts a variety of home-and-garden improvement, maintenance, renovation, and remodeling shows. HGTV belongs to Scripps Networks Interactive, headquartered in Knoxville, Tennessee and is affiliated with the Cooking Channel, the DIY Network, the Food Network, Great American Country and the Travel Channel.
The organization was at first known as the Home, Lawn, and Garden Channel until the name and logo were amended in 2010. Although HGTV does not have experts on staff to answer specific questions, its’ category pages and indexes contain a tremendous variety of home and garden project information of great use to today’s American consumer. HGTV knows that Americans now stay in their homes longer, move less frequently and the site considers what people value in their homes by delivering trusted information on how to tailor nearly every home in the country to suit evolving lifestyles and tastes In addition to highly useful tips and advice, HGTV delivers the latest trends and updates in all aspects of the home industry and informs consumers on how to create spaces that live well and are healthier for all American families.
HGTV and its website also feature the latest developments in green living and set the standard for creative spaces and ways that consumers can use emerging technology to improve their homes. The HGTV television programming and website are both optimized for modern, web standard based browsers and its combined efforts now reach 94 million households in the United States with network interests, in Canada, Japan, and elsewhere too. Homeowners can browse the HGTV website by project category and by room, style and color as well. The main areas of HGTV’s coverage include:
Decorating
Home Improvement
Landscaping
Crafts
Organizing
Entertaining
Real Estate
Kitchens
Bathrooms